B2C and B2B are two business marketing models that describe the type of recipient of goods or services. However, the two business models vary. The B2B refers to an acronym for Business to Business. In particular, it is a commercial transaction where selling and purchasing of products are done between two businesses. On the other hand, B2C is an acronym for Business to Consumer where a business sells its good directly to final consumers. Below we analyze some of the critical differences between B2B vs B2C logistics.
