B2C and B2B are two business marketing models that describe the type of recipient of goods or services. However, the two business models vary. The B2B refers to an acronym for Business to Business. In particular, it is a commercial transaction where selling and purchasing of products are done between two businesses. On the other hand, B2C is an acronym for Business to Consumer where a business sells its good directly to final consumers. Below we analyze some of the critical differences between B2B vs B2C logistics.
Core logistics and supply chain activities play a big role in a company’s success or failure. There has been a lot of disruption over the last 12 months in regards to regular business flow, the pace has also seen dramatic slowdowns. As businesses look toward the future, it is also important to consider returns management when making plans for your logistics.
What is consumer demand? Consumer demand stems from demand theory, which is an economic principle that relates the relationship between the prices of items on the market and the demand for those items from consumers. As consumer demand for a certain product or service goes down, so does the price.
Flexibility is an absolutely crucial asset for any business, especially one that relies on a supply chain of any sort. If this was ever in any doubt, it has now been made starkly apparent in the wake of COVID-19. This virus has been destructive to countless businesses. Moreover, the ones that have been able to survive (and in some cases thrive) are those that have been able to remain adaptable with a more flexible supply chain.